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Media Corporation has announced that the domain name Gambling.com has sold for $2.5m (£1.5m). Media Corp did not release the name of the auction's winner but it did say that the online publishing group was "very pleased" with the results of the sale. The sale price was much lower than the $20 million Media Corp paid for the name prior to the passage of the UIGEA but it is certainly higher than many expected.
Lisbeth Mack-de-Boer, CSO of Sedo the firm that brokered the sale, commented on the matter saying, "The high sale price paid for Gambling.com is a real confidence booster for the global domain industry and demonstrates the value gambling companies are still prepared to place on their digital assets."
This isn't the first major gambling domain sale to have taken place in the last two years. Last February Sedo brokered Poker.org to affiliate PokerCompany.com and last May they sold Slots.com for $5.5 million to the Bodog Brand. It is unclear why Gambling.com sold for less than Slots.com but perhaps it is because slots and poker players are more likely to look for a site that caters to their specific form of online gambling.
Though the name of the domain name's new owner was withheld, it is likely that the new owner will make an announcement regarding the purchase in the coming weeks.
As always, stay tuned to Casinofan for more news and updates.
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