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 Leading bingo software developer, GTECH G2, has just unveiled a new branded side game that is sure to get people excited. It's called Chippendales -The Reel Deal and ladies will be happy to know that like its namesake the game is full of scorching hot men ready to take their clothes off. Jam-packed with entertaining video clips of real Chippendale's dancers in action the media rich, five-reel nine-line slot game provides the perfect break from any bingo game.
Chippendales - the Reel Deal is the first of many branded games to be released by GTECH G2 this year. "Branded games have proven to generate a substantial amount of revenue for bingo sites...They also increase the longevity of a player and recognizable brands lend credibility to the operator," said GTECH G2's Bingo Product Manager, Jennifer Ekholtz.
A collaborative work between G2 teams based in Sweden and the UK the new game hopes to reel in female players who make up the majority of the online bingo market. Established in 1978, Chippendales is one of the world's most widely recognized brands in ladies' entertainment. The men of Chippendales entertain thousands of women across Europe, Asia, South Africa and Australia annually but with the release of Chippendales -The Reel Deal, women everywhere will finally be able to enjoy the show from the comfort of their own living room.
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